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Absorbine(R) Invites Horse Owners to Join Miracle Groom(R) Dirty Horse Challenge

East Longmeadow, MA (November 17, 2008) -- Every horse owner has that day where they think their horse is the dirtiest horse in the world -- well, it’s time to prove it. W.F. Young, Inc., makers of Absorbine(R) products, is inviting horse owners to participate in the Miracle Groom(R) Dirty Horse Challenge. The contest will run from January 1, 2009 through February 28, 2009. Winners will be announced by the end of March and showcased on the Absorbine website.

A panel of W.F. Young staff will judge the entries on the basis of before and after photos and the variety of Absorbine products used. Five grand prize winners will receive the “Ultimate Groomers Kit,” which includes everything a groomer needs to keep their horse’s coat shiny. Ten first place winners will receive a gift basket of Absorbine products and 20 second place finishers will get a bottle of Miracle Groom. Entry information can be found at http://www.absorbine.com after December 1.

“At Absorbine, we understand the frustration of keeping horse’s clean during the muck and grime of the winter season,” said Heather Bean, Brand Manager, W.F. Young, Inc. “The Miracle Groom Dirty Horse Challenge offers a fun, interactive way for horse owners to tackle dirt and mud while providing benefits to their horse’s coat.”

Incorporating Miracle Groom as part of a horse’s daily grooming helps maintain a bright and shiny coat without leaving behind a greasy residue that may cause a saddle to slip. When sprayed directly on a brush it easily wipes away pesky dust and dandruff that gets trapped in the long winter coat or under a blanket. Miracle Groom acts as a “Bath in a Bottle(R)” -- requiring no water or additional soap -- which makes it a great tool for a thorough cleaning in all types of weather.

For more information on Miracle Groom and how to enter the Miracle Groom Dirty Horse Challenge, visit http://www.absorbine.com.

Marketed by W.F. Young, Inc., Absorbine products are available nationwide in tack shops, farm supply stores and catalogs. Founded in 1892, W.F. Young, Inc. has produced quality health care products for the equine industry for over a century. From their headquarters in East Longmeadow, MA, the company is committed to extending this heritage into the new century. For a dealer near you, or for more information, visit http://www.absorbine.com.


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