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Cost-Effective Sponsorships Win Business Opportunities through the Fidelity Investments Jumper Classic

Hampton Falls, NH, May 27, 2009 - New England's premier equestrian sporting event, the Jumper Classic, offers both local and national businesses cost-effective opportunities to reach a large influential audience through sponsorships and advertising. Leading up to and during this Olympic-caliber show jumping event, held September 2-6, 2009, sponsors receive excellent visibility through the Jumper Classic website, invitations, tickets, prize lists, posters, signage, products, class sponsorships, and a full color program book with multiple articles, photographs, and information about the sport and competitors.

"We know that the 2009 economy is challenging for businesses looking to identify advertising opportunities with the most impact on brand awareness. The Jumper Classic has a range of choices that will help companies gain the recognition of people who follow the show jumping circuit and appreciate exclusive products and services even in a down market," says Melissa Lovasco, President & CEO of the Jumper Classic. "Our sponsors are in the spotlight in a compelling and unique environment where thousands of people will be exposed to their message."

Thousands of Spectators from the East Coast and Canada

More than 10,000 enthusiastic spectators attend the Jumper Classic annually to watch the top international equestrians and horses compete at the Silver Oak Equestrian Center in Hampton Falls, situated in picturesque farmland in the seacoast New Hampshire region. Spectators and competitors come from the Boston and New England area, from locations throughout the east coast, and from Canada. Competitors, like those who vie for top honors in the $75,000 Fidelity Investments Grand Prix, include Olympic medalists, top trainers and their students, and some of the most notable names in the sport. Last year spectators were thrilled to watch McLain Ward, Gold medalist in the 2008 Summer Olympics, compete and win the $75,000 Fidelity Investments Grand Prix.

Returning Sponsors Well Known on the Show Grounds

Several sponsors, including Coca-Cola, have been with the Jumper Classic since its first event 20 years ago. "Over the years it has been an event that has drawn large crowds to our territory and has been well organized and well attended," said Shayne P. Durant, General Manager of Seacoast Coca-Cola.

The title sponsor, Fidelity Investments, offers $75,000 in prize money for New England's only AGA-sanctioned Grand Prix, the highest level of Olympic show jumping. Mohegan Sun and Equine Insurance Services, The World, Hermes of Paris, The Sheraton, Best Western and Lufthansa Airlines are just a few of the sponsors who reach out to this motivated audience. Equestrian businesses like D.G. Ventures, EquiFit,inc. and Wolfstone Stables have also returned each year to the Jumper Classic to be a part of this exciting venue. More than $200,000 in prize money is offered at this prestigious event.

Junior Riders to Olympians Bring Family and Friends as well as Devoted Fans

"Between the excitement of watching the horses and riders, and the glamour of champagne luncheons, ladies hat contests, a grand opening ceremony, and the fun of Family Day with games and attractions for even the youngest children to enjoy, the Jumper Classic is one of the highlights of summer 2009 in New England," said Jeff Papows, Chairman of the event. "It's an annual event that many of our competitors, their families, and friends wouldn't miss not only to be a part of the horse show but to enjoy the atmosphere of a late summer fair in a unique setting".

Sponsorships and Vendor Opportunities Appeal to Wide Audience

The Jumper Classic attracts a discerning customer who appreciates unique, quality goods. The Jumper Classic offers many different tiers of marketing - from advertisements in the prize list, which focuses on the riders, trainers and owners of the horses, or to prime positioning in the annual program book that is seen by nearly 20,000 people during the course of the week. Advertising opportunities include small print ads starting at $400, or Corporate Sponsorships and that start as low as $2,500 and range to as high as $25,000, with many choices in between.

Businesses find the Jumper Classic to be the perfect venue for selling and exhibiting their products and services in the popular Boutique Village close to the action in the show ring. Providing goods and services for one of the several special events is another popular means of promotion for both local and national businesses. To inquire about becoming a sponsor or advertising at the Jumper Classic, contact 978-238-7708 or email info@jumperclassic.com.

Fidelity Investments is one of the world's largest providers of financial services, with custodied assets of nearly $2.7 trillion, including managed assets of $1.3 trillion as of April 30, 2009. Fidelity offers investment management, retirement planning, brokerage, and human resources and benefits outsourcing services to over 20 million individuals and institutions as well as through 5,000 financial intermediary firms. The firm is the largest mutual fund company in the United States, the No. 1 provider of workplace retirement savings plans, the largest mutual fund supermarket and a leading online brokerage firm. For more information about Fidelity Investments, visit http://www.fidelity.com.

Photo Caption: VIP Luncheon Tables where Sponsors Showcase their Products

Photo Credit: Glenn Kulbako


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