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Prime Performance Nutrition Announces Four New Equine Products

Cosby, MO April 5, 2007 – Prime Performance Nutrition announces four new products; BioGold Plus, Prime Defense, Pro-Form and ProbioForm XT add variety to the company’s full line of equine dietary supplements.

BioGold Plus

This pellet has a concentrated blend of biotin and methionine to promote optimal hoof condition. With the addition of MSM, this makes a great combination to maintain healthy hooves as well as address the special needs of the foundered horse. “BioGold Plus has been a great addition to our product line--results have shown that we have developed a complete hoof health product,” says PPN president and founder Jeff Butler. “We have invested a lot time and effort in the production process to make a viable pellet and then to protect the microbials by top spraying over the finished product as they will not withstand the pellet process.”

Choose from 5-pound (approx. 48 servings at 1 ounce per day), 10-pound (160 servings), or 20-pound (320 servings) containers. Cost per serving is approximately $.59. For equine use only.

Prime Defense

This immune building formula has the antioxidants your horse needs during recovery time—or to build up immunity, which may lessen the chance of future illness. As an added bonus, Prime Defense blocks free radicals from forming inside the horse’s body. “Prime Defense has worked well for animals under heavy stress,” says Butler. “We’ve seen results with animals who suffer from allergies, EPM and tying up syndrome.”

Prime Defense is available in 3-pound (approx. 48 to 96 servings at .5 ounce servings for horses’ maintenance and 1 ounce servings during stress or illness), 10-pound (160 to 320 servings), or 25-pound (400 to 800 servings) containers. Cost per serving is approximately $0.30.


Live digestive enzymes in Pro-Form help your horse get the most from his feed when he’s stressed or when digestibility is in question. These beneficial bacteria will neutralize the acidity level in the horse’s gut that is constantly changing due to stress, environmental changes and/or feed changes. “We’ve seen performance horses improve from dull hair coats to have shiny coats and we’ve seen thin horses add weight--which is very exciting,” says Butler.

Choose from 3-pound (approx. 96 servings), 10-pound (320 servings), or 20-pound (640 servings) containers. Cost per serving is approximately $.18 used as a .5-ounce top dressing once a day.

ProbioForm XT

This new oral paste has live, stabilized microbials to maintain intestinal health and feed utilization during times of stress or low appetite. ProbioForm XT now includes Util-Eze, a carrier that allows ultimate absorption and stability. The paste also includes Vitamin A, Vitamin D3, Vitamin E, and Vitamin B12 for a dietary boost. “ProbioForm XT is a convenient source of beneficial bacteria to neutralize acidity levels in nervous or stressed horses and has been very good when weaning foals,” Butler says.

Available in 30cc (approx. three doses at 10ml per day) and 60cc (six doses) tubes.

About Prime Performance Nutrition

With PPN you’ll provide your performance horses with the best nutrition possible. Plus, with the company’s continuing research, you can feel confident that your horses are receiving quality, technologically-advanced equine supplements. PPN uses only certified ingredients and rigorously tests its products. The products are tested in worldwide markets to make sure horse owners can easily use the products and see results. In addition to guaranteeing ingredients and testing, PPN is committed to working with international government agencies and organizations such as the National Animal Supplement Council (NASC) to follow new supplement regulations. PPN products carry the NASC seal.

Bonus: Log on to http://www.primeperformancenutrition.com to win a year’s supply of Prime Performance Nutrition for one horse. Limit of $500 in product, no cash value.


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