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JT Farm Joins the Client Roster of Phelps Media Group, Inc.

Wellington, FL - December 17, 2007 - Phelps Media Group, Inc. (PMG) is pleased to welcome JT Farm and trainer James "Jimmy" Toon to their client roster. JT Farm is based in South Salem, NY, and Wellington, FL.

"We are very excited to work with Jimmy," said PMG President Mason Phelps Jr. "He has successful businesses in New York and Florida, and we'd like to help increase his exposure in both areas."

JT Farm trains horses and riders in hunters, jumpers, and equitation. James Toon has been training for over 30 years. In addition to his winning clients and their horses, he has ridden horses to national championships. Toon started out at the Boulderbrook Riding Club in New York, where he eventually became the manager, teacher, and rider. Toon worked for top trainer Ralph Caristo and bought his own property for JT Farm in 1993. He moved to South Salem in 1996, where the farm encompasses more than 50 acres and has impeccable facilities that include three barns, a large indoor riding arena, two outdoor sand rings, an outdoor grass grand prix field, and miles of trails.

Toon has a long list of winning horses in his barn. In the 1980s, he trained Whiz Kid and student Patty Kelly to AHSA (now USEF) Horse of the Year honors in the Amateur-Owner Hunters. Toon himself rode Imbibing to the Second Year Green Horse of the Year title. In the 90s, he rode Clyde Barrow to Horse of the Year honors and picked up many championships with Fade to Black. Other top horses in his barn include Wise Disguise, Invincible, Bonnie Parker, and White Gold.

Toon's wife, Ellen, has had a string of some of the top amateur-owner hunters in the country, picking up Winter Equestrian Festival (WEF) circuit championships, tricolors at every major show in the country, and Horse of the Year titles. They include In Disguise and Attache. Last week at the 124th National Horse Show and Family Festival, Ellen Toon swept the Amateur-Owner Over 35 Hunter division. She was champion with Attache and reserve champion on Invincible. Sandy Ferrell rode Avalon to top ribbons in the Second Year Green Hunters.

In 2007, Toon was a WEF circuit champion with Tayfoon in the Pre-Green 3'3" Hunters and in the Second Year Green Hunters on Avalon.

He has also been one of the most sought-after judges in the industry for years and has judged many of the best horse shows in the nation, including the USEF Medal Finals, ASPCA Maclay National Championship, and Pony Finals.

While Toon has generated many top hunters, he is a trainer who focuses on producing championship equitation horses. This past year, his horse I-Toon won the WIHS Equitation Finals with rider Maria Schaub. He has also trained Littlefoot, the 2006 WIHS Equitation Finals champion, In Pursuit, and Jeter.

Some of his current winning clients include Dudley MacFarlane, Alesandra Perna, Katie Galbraith, Carolyn Lichtenberg, Dr. Elizabeth Kilgallon, Madyn Field, Van Isaacs, Lyn Pederson, Samantha Sorbaro, Carolyn Zelentz, and Brianne Link.

JT Farms offers some of the best training in the tri-state area and they are only 50 miles outside of New York City. In addition to attending some of the biggest and best horse shows on the East Coast, they work with clients who are interested in starting out at smaller competitions. Toon gives a personalized approach to every client to meet each person's and each horse's needs, and his approach is based on simplicity.

For more information on JT Farm, please visit their website at http://www.jtfarm.com.

Phelps Media Group, Inc. (PMG), based in Wellington, Florida, is a public relations firm primarily focused on promoting events and people in the equestrian world. For more information, contact the company at: Phelps Media Group, Inc., 13833 Wellington Trace, Unit E-4, #221, Wellington, Florida 33414, or telephone (561) 753-3389 or Emailto:pmginfo@phelpsmediagroup.com or visit http://www.phelpsmediagroup.com

The objective of Phelps Media Group, Inc.'s customized promotional plan for each client is to gain coverage in print, broadcast and televised media outlets. By delivering consistent international media attention to the people and events it represents, PMG creates public awareness of the client's message as well as a positive and recognizable image for the client. PMG's ultimate mission is to assure success for its clients' endeavors with the public.


Allwyn Court, American Diabetes Association's Carnivale, American Grandprix Association, American Invitational, Bainbridge Companies, Bainbridge Farm, Buffalo Therapeutic Riding Center, Challenge of the Americas, Courtney King, Deeridge Farm, Devon Kane, Diane Carney and Telluride Farm, Donna Smith, Equestrian Aid Foundation, Equifit,Inc., Equine Now, Equus Foundation, Inc., Global Champions Tour - Wellington, Gotham Enterprizes, Greentree South, HEART Equine Ambulance, Horse Sports by the Bay, Inc., International Polo Club Palm Beach, Jimmy and Danielle Torano, Jonathan Holling, Jungle Safari, JT Farm, Karen Healey Stables, Kentucky Spring and Summer Horse Shows, Manhattan Mortgage, Martha Jolicoeur, Michelle Gibson, National Horse Show - Maclay -ASPCA, National Horse Show and Family Festival, New Canaan Mounted Troop, Over The Hill Farm, Overlook Farm, PhelpsSports.com, PMGPictures.com, SBS Farms Ltd., Schuyler Riley/Wolfstone Stables, Show Net, Sidelines Triathlon, Stadium Jumping, Inc., Taylor Blauweiss, Taylor Harris Insurance Services, Inc., Todd Flettrich, United States Equestrian Team Foundation, Vinceremos Therapeutic Riding Center, Wachovia Showplace Productions Spring Spectacular II, Wanderers Club, Wellington Golf and Country Club.

Photo Credit: James Toon of JT Farm on Avalon, 2007 WEF Circuit champions and winner at the 2007 National Horse Show and Family Festival. Photo (C) 2007 Randi Muster. This photo may be used free of charge only in relation to this press release.


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