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Outback’s Hottest New Fabric Is Cool As Ice

OXFORD, PA February 27, 2009 – Ice-Fil® skin-cooling fabric is the newest addition to Outback Trading’s stable of “smart fabrics”. Equestrian athletes work as hard as and sweat as much as other high-energy sports specialists and Ice-Fil tech shirts offer maximum comfort in hot humid conditions.

“Outstanding performance during work or recreation requires outstanding comfort,” observes Wilson King, president of Outback Trading Company. King, a rider in all seasons, was intrigued by the fabric technologies being utilized in extreme sports=2 0disciplines and followed his instincts that they were adaptable to and appropriate for equestrian sports.

Ice-fil®’s Xylitol fabric surface treatment absorbs heat from the body and blocks IR rays from the sun, actually reducing skin temperature by 5.4 degrees (F) by converting sweat to a refrigerant. As well as being moisture-wicking, quick-drying, breathable and anti-bacterial, it’s measurable skin-cooling capability and built-in sun protection makes Ice-fil® a front runner for casual riding, rigorous training, outdoors chores and everyday living in summer temperatures or warmer climates.

Outback’s Ice-Fil® ladies tops – tees, polo’s and a quarter-zip pullover – are attractively styled with universal athletic appeal and performance features such as underarm side panels, reflective logos and shape-retaining stretch for ease of motion. Coming in a wide range colors and sizes, the Ice-Fil collection is available for Fall 2009.



OUTBACK TRADING CO., Oxford, PA is a leading manufacturer of quality outerwear, apparel and headwear for the equestrian, Western, workwear, travel and recreation consumer markets. The company’s wholesale catalog is available upon request to retailers interested in becoming an authorized Outback dealer. Visit http://www.outbacktrading.com for retailer referral. Both wholesale and retail inquiries can be made via contact@outbacktrading.com

 

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