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Premier Equestrian to Provide Equipment for 2010 Alltech FEI World Equestrian Games

LEXINGTON, KY— The World Games 2010 Foundation today announced that Premier Equestrian, LLC will provide equipment for the dressage and driving competition venues, as an Official Vendor of the 2010 Alltech FEI World Equestrian Games.

“The World Games 2010 Foundation first viewed our new Brentina Dressage Arena at Devon,” said Premier Equestrian President Heidi Zorn. “The aesthetics and the safety features of the Brentina Arena are perfect for the world-class competition at the World Equestrian Games. We couldn’t be more excited!”

Premier Equestrian will provide dressage and driving arenas for the training, warm-up, and competition areas at the 2010 Games, as well as letter boxes, towers, and letters for both competitions.

Upon completion of the 2010 Games, Premier Equestrian will donate two arenas and letter boxes to the Kentucky Horse Park. Remaining equipment donated by Premier Equestrian will be available for public sale for one week after the Games.

“We are so pleased with Premier Equestrian’s contribution to the Games,” said Kate Jackson, Competition Director for the World Games 2010 Foundation. “They are providing first-class equipment for our world championships, and they will also leave a lasting legacy to the Kentucky Horse Park for years beyond 2010.”

Premier Equestrian, LLC is North America’s leading provider of Dressage Arenas, Horse Jumps, ProStride Arena Footing, and other related equipment for Equestrian Sporting events and training. Premier Equestrian was founded in 2000 by Heidi Zorn and Mark Neihart with a passion for quality in both products and customer service. Always the innovator, Premier Equestrian leads the industry with products like The Brentina Arena, Lightweight Rock Facades for jumps, The Ultimate Jumping Pole, and the ever popular ProStride Arena Footing. Premier Equestrian, LLC is a privately held Utah based company.

The Alltech FEI World Equestrian Games, to be held at the Kentucky Horse Park September 25-October 10, 2010, are the world championships of the eight equestrian disciplines recognized by the Fédération Equestre Internationale(FEI), and are held every four years. The Games have never before been held outside of Europe; nor have all eight disciplines ever previously been held together at a single site— both firsts that will be achieved at the Kentucky Horse Park. The Games will be broadcast on NBC Sports, which has made the largest network commitment to coverage of equestrian sport in U.S. television history. The 2010 Games are expected to have a statewide economic impact of $150 million, and current sponsors include the Rolex Company and an unprecedented $10 million title sponsor, Alltech. It is anticipated that more than 600,000 tickets will be sold to the 16-day competition.


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