Ariat named Manufacturer of the Year by Tack 'N Togs
Union City, Calif., April 30, 2009—Ariat International is pleased to announce that it has been named Manufacturer of the Year by Tack ’n Togs Merchandising, a leading publication in the equine trade industry for 39 years.
Although Tack ‘n Togs’ annual Best of the Best awards usually includes both English and Western Manufacturers of the Year, Ariat was the sole recipient of this year’s award since the company makes both English and Western products. Profiles of each of the award recipients will be featured in the May 2009 issue of Tack ’n Togs.
“We are proud to receive this award from a time-honored publication in our industry,” said Beth Cross, president and CEO of Ariat. “Our mission has always been to provide the best products and the best customer service in the business, and it’s wonderful to be recognized for it.”
Tack ’n Togs started its annual awards program in 2002 with just two recipients: Person of the Year and Manufacturer of the Year. That evolved over time to be the Best of the Best awards including up to five awards each year. Nominations are accepted from those allied to the equine trade industry, including retailers, manufacturers, distributors, sales representatives, trade organizations, trade shows and media. All nominations are kept strictly confidential. Candidates must show a dedication to quality, value and selection, demonstrate a commitment to customer service and contribute to furthering the industry and the equestrian community at large.
“Since the company’s inception in 1993, Ariat Founder and President Beth Cross has done all of those things and more,” said Barb Kastens, editor of Tack ’n Togs Merchandising. “Beth and everyone at Ariat demonstrate a passion for the technology and quality that they build into every product. They are very much deserving of this award, and we are thrilled to be able to present it to them.”
To view this year’s award profiles, visit http://www.tackntogs.com.
About Tack ‘n Togs Merchandising
Tack 'n Togs Merchandising is the leading international publication for equine retailers. Our mission is to connect the equine merchandising industry by providing cutting edge information on new product launches, proven merchandising techniques, store management tips and industry trends.
About Ariat International, Inc.
Ariat International, Inc. is a leading manufacturer of innovative performance equestrian footwear, apparel, handbags and belts. Featuring a patented technology designed to deliver stability, durability and comfort, Ariat pioneered the application of advanced athletic shoe technology into English riding boots and authentic Western boots. Ariat products are sold in a network of retail outlets throughout the world. For more information about Ariat products or for the Ariat retailer nearest you, contact Ariat at 800.899.8141 or visit http://www.ariat.com.
Official Apparel Supplier of the U.S. Equestrian Federation