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Take a Closer Look at Ariat Belts
Exceptional Quality, Expert Craftsmanship and Ariat Signature Style Full-Grain Leathers -10 oz leathers on most men's styles -Belt leather matches most boot leathers Signature Hardware -Original hand-made "masters" exclusive to Ariat ... Read the full article

Ariat Recognized as Vendor of the Year by TSC
Ariat Named First Footwear & Apparel Company to Win Annual Vendor Award Union City, CA – (October 5, 2006) – Ariat International, Inc., the leading manufacturer of innovative performance equestrian footwear, apparel, handbags, belts and accessori ... Read the full article

Ariat® Handbags - Quality Craftsmanship, Thoughtful Detail, Exquisite Design
Each Ariat handbag is a work of art. Crafted from the same full-grain leathers as the popular Ariat footwear and belt collections, Ariat handbags boast high quality construction and are designed to coordinate perfectly with other Ariat products. All Ariat handbags feature fully turned construction which means they are stitched from the inside out. The result - a refined look with smooth edges and no loose threads. ... Read the full article

Boot Barn Receives Ariat World Champion Retailer Award
Union City, CA- (October 5, 2006) – Ariat International, Inc., the leading manufacturer of innovative performance equestrian footwear, apparel, handbags, belts and accessories, has presented the 2005 Ariat World Champion Retailer Award to Boot Barn. ... Read the full article

Ariat Recognized by Design of the Times Award Competition
Union City, CA – (November 1, 2006) Ariat International, Inc., a leading manufacturer of Western and English equestrian footwear, apparel and leather goods, is known for their creative approach to marketing and merchandising. To back it up, Ariat was ... Read the full article

Ariat® International Sets Fall 2008 Aflame with the All New Crossfire
Fall 2008 marks the debut of a fresh, new style concept in Western performance footwear with the launch of the Ariat Crossfire. Combining legendary Ariat ATS technology with a wide square toe profile and a higher, stacked heel, the Crossfire represents the next generation of trend-right, wide square toe boots. ... Read the full article

Spring Style Moves in a New Direction with the Ariat® Westchester Collection
Union City, Calif. March 19, 2009 – Ariat International, Inc. ushers in the spring show season with the Ariat® Westchester Collection, a breath of fresh air for the English footwear category. “Our new Westchester Collection celebrates the small ... Read the full article

Ariat Teams Up with the Cast of “Nashville Star”
Ariat International, Inc. is pleased to announce that the company has provided the latest styles from their western boot collection to the cast of the NBC’s “Nashville Star.” ... Read the full article

Work Hard, Work Smart with Ariat® WorkHog™ Footwear Line
When you’re faced with a beast of a job, you need to go in well prepared. Enter the new WorkHog™ line of work boots from Ariat International, Inc., created precisely for this reason. They’re built strong to last, and are also packed with an optimum mix of technologies to help you tackle whatever is thrown your way. ... Read the full article

Ariat Signs Champion Barrel Racer Lindsay Sears
Ariat International, Inc. is pleased to announce Lindsay Sears, the current number one ranked barrel racer in the WPRA, as the newest member of the Ariat Performance Team. ... Read the full article

Ariat® Signs Rodeo Legend Bob Tallman
Ariat International, Inc., the innovation leader in performance equestrian footwear, apparel and small leather goods, is pleased to announce their sponsorship of Bob Tallman. Known as the voice of Professional Rodeo, Tallman is both a Professional Rodeo Hall of Fame inductee and a seven-time recipient of the distinguished PRCA's Announcer of the Year. ... Read the full article

Beezie Madden, Olympic Medalist and Ariat® Spokesperson, Wins the 2008 FTI Rider Challenge
Ariat International, Inc. is proud to announce that Beezie Madden won the prestigious $200,000 FTI Rider Challenge, the highlight of the CN Winter Equestrian Festival. ... Read the full article

Ariat's Bach Ropes 4th World Title at National Finals Rodeo
Team of Athletes Makes Strong Showing Again This Year Union City, CA – December 13, 2006 – 28-time NFR qualifier and Ariat Pro Rodeo Team member, Allen Bach, captured his fourth career team-roping championship at the 2006 Wrangler National Finals ... Read the full article

Ariat Opens the Chutes in 2009 with New Bronc Stomper Boot
Ariat International, Inc. is proud to announce that the Ariat® Bronc Stomper™ – a revolutionary roughstock competition boot – has arrived and is taking the rodeo world by storm. ... Read the full article

Ariat® International Product Manager Holly Andrews-Kramer is a Champion
Ariat International, Inc., the innovation leader in performance equestrian footwear, apparel and accessories is pleased to announce that their English Product Manager, Holly Andrews-Kramer, qualified as HITS Arizona Winter Circuit Grand Champion with the horse “Time and Again”. Competing in just two shows of the six show circuit, Holly accumulated enough points in the Amateur Hunter division to capture the overall title. ... Read the full article

Ariat® International Unveils Eco-Friendly Apparel for Fall 2008
Ariat International, Inc., the innovation leader in performance equestrian footwear, apparel and accessories is pleased to announce the introduction of their first eco-friendly performance apparel for Fall 2008. Eco Thermal is made from recycled Polartec® Power Dry® fabric. This development illustrates Ariat’s commitment to consistent design expansion while being environmentally conscious. ... Read the full article

Ariat® Launches Women’s Motor Collection for Fall 2008
Ariat International, Inc., the innovation leader in equestrian footwear is pleased to announce the debut of women’s motorcycle boots for Fall 2008. Similar to the men’s motorcycle boot collection that launched last year, women’s Motor utilizes Ariat exclusive technology that was previously only available in equestrian riding boots and applies it to a different type of riding. The result – the most technologically advanced and comfortable motorcycle boots on the market designed specifically for a woman. ... Read the full article

Ariat® Introduces Premium Western Performance Boots with Butyl Leather Outsoles for Women
Ariat International, Inc., the innovation leader in performance equestrian footwear, apparel and small leather goods, announces the Fall 2008 introduction of performance leather sole boots for women. The Dally, previously only available for men, represents, a unique combination of Ariat's unparalleled performance technology with authentic, handcrafted Butyl-treated leather soles. Unlike conventional leather, Butyl-treated soles offer increased durability and flexibility regardless of the weather conditions. The result is a traditional look and feel of leather that is more water-resistant and longer-wearing between resoles. ... Read the full article

Ariat® International Introduces Expanded Children's Offerings for Fall 2008
"Having grown up on a thoroughbred farm in Pennsylvania and as a mother of three children myself, I appreciate the need for high quality, performance footwear and apparel for riders of all ages." said Beth Cross, President and CEO of Ariat International. "The expansion of the Children's Collection with Boys' Apparel and Children's Belts is a natural evolution of the Ariat brand and one that I am truly proud to share with our customers." ... Read the full article

Winners of 2007 High School Rodeo Championship To Be Featured in National Advertising Campaign
Ariat Offers Young Rodeo Champions an Opportunity to be a Celebrity Union City – April 12, 2007 - Winning the gold buckle at the National High School Finals Rodeo is guaranteed to raise your profile. For a consecutive year, Ariat International, In ... Read the full article